Saturday 26 March 2016

Leigh Valley Business Women of Influence’s Woman to Watch Award Goes to Luvleen Sidhu

BankMobile has made waves across the States since its inception. Being America’s first no-fee mobile, tablet and online bank, its student-friendly and millennial-targeted stance has worked wonders as it reached 100,000 customers in less than a year and will be touching the 2 million mark come July.

This tremendous success can be in part attributed to one woman, Luvleen Sidhu, co-founder and Chief Strategy and Marketing Officer of BankMobile. A millennial herself, BankMobile has galloped towards success under her spirited leadership. 



It comes as little surprise that she has been chosen as Leigh Valley Business Women of Influence’s ‘Woman to Watch’. Leigh Valley Business is the most read local business journal and is a one-stop source for all business related news for Leigh Valley’s entrepreneurs, corporate boards, middle managers and CEOs. This award is presented each year to the women business leaders who inspire their teams to great success. Cedar Crest College will host the honourees this year for a luncheon and ceremony. 

"Luvleen's dedication to helping millennials and the under-banked live financially stable lives is unwavering. She has had monumental accomplishments since she co-founded BankMobile last year including reaching over 100,000 customers and launching the BankMobilist College Brand Ambassador Program," said Jay Sidhu, Chief Executive Officer of BankMobile and Customers Bank when appreciating Luvleen’s monumental accomplishments. "We congratulate her on this recognition as she continues her mission of financial empowerment."

The BankMobile app offers features such as personal banker, financial tips and podcasts, hence going the extra mile to help out the customers. It stayed the path of technologically advancing the app by becoming one of the first banks to be available on Apple Watch. When the VIP experience was announced, BankMobile Technologies was incepted, BankMobilist College Brand Ambassador Program was rolled out and the foundation’s first Financial Literacy Scholarship was awarded.

Other winners of the award have been were: Sandra Figueroa of Lincoln Leadership Academy Charter School; Martha Cichelli of Software Consulting Services, LLC; Sheila Evans and Allentown Symphony Association; and Debbie Salas-Lopez and Lehigh Valley Health Network.

Luvleen Sidhu was also recently chosen as one of New York Business Journal's Women of Influence Award honourees.

Customers Bank is a subsidiary of Customers Bancorp, Inc., a bank holding company in Wyomissing, Pennsylvania and has an illustrious board of directors that includes the founder of London-based C&C Alpha Group, Bhanu Choudhrie.

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